Duncan Dodsworth
your words are on trial... but what's the verdict?
You have something great to offer.
Something you're passionate about.
But when it comes to writing about it, you're stuck.
Maybe that's because you have other things to do.
Things you're probably better at.
Maybe you're thinking,
'What's the point? Who actually reads this stuff anyway?'
You're not wrong.
No one reads every word on your website, ads, or emails.
But the words that they do read?
They make or break the sale.
And that's why every word counts.
I work with you to write clear, confident messaging where every word is optimised to grab attention, build connection, and get results.
What you can expect from us working together
Strategic, human copy that makes people stop, think, and take action
Clear, purposeful words that make the complicated simple and accessible
Words that give you confidence and engage your audience
MY PLEDGE TO YOU
When you work with me, you're partnering with a writer
who's honest without compromising effectiveness. Before copywriting, I worked in science — which means I’m wired to find the truth, understand the details, and explain them clearly and concisely.
This is my promise to you -
Strategy over shortcuts. People are people, not targets to be exploited - short-term tricks and clicks won't lead to long-term sales. I write words backed up by evidence that build trust and drive results.
Persuasion with purpose. When you work with me, words will be intentional and with only one focus: get the right clients and customers to believe in (and buy) what you're offering.
Truth and transparency. I won't exaggerate or mislead. I'll write with honesty and clarity, highlighting strengths without making false promises.